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Another Loss for REA Group

March 9, 2010 by Alice Allan · 9 Comments 

danielbignold

Another member of REA Group has just left the team – Daniel Bignold, head of residential for realestate.com.au.
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New Campaign for realestate.com.au

March 3, 2010 by Alice Allan · Leave a Comment 

realestate.com.au Logo

The rumoured new look and feel for Australian market leader realestate.com.au is yet to go live, but the portal has just signed on two marketing agencies to help with an upcoming digital campaign.
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More Strong Results from REA Group

February 25, 2010 by Alice Allan · 7 Comments 

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The launch of a new look and feel for REA Group’s realestate.com.au is said to be fast approaching, but today all eyes are on the company’s financial results.
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Copyright Issue for realestate.com.au

February 22, 2010 by Alice Allan · Leave a Comment 

realestate.com.au Logo

Australian market leader realestate.com.au is having a complicated few weeks. Just as Google Maps announced a major new marketing push and partnership with leading agency LJ Hooker, the Federal Court of Australia has handed down a ruling that could make it harder for the property portal to protect the information in its database.
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Google Reveals Real Estate “Vision”

February 17, 2010 by Alice Allan · Leave a Comment 

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Since Google first began adding real estate listings to Google Maps in mid-2009, the world of online real estate has been monitoring the company’s every move. Each upgrade brought more speculation on how Google was planning to change things for property portals, real estate agents, and property hunters.

Now, we have a clearer idea of where Google is headed.
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realestate.com.au Takes Ads Outside

February 11, 2010 by Alice Allan · 4 Comments 

realestatecomaubillboard

realestate.com.au, Australia’s market leader, has placed a digital billboard on a busy Sydney road to display recent market data to passing traffic.
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baseestate.com Waiting for Google

February 5, 2010 by Alice Allan · 3 Comments 

baseestatecomlogo

Rumours of Google Maps adding more real estate listings to its UK and European pages have sparked some speculation on the future of property portals. But there is one portal, established back in 2007, that is eagerly awaiting the expansion of real estate on Google Maps.
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realestate.com.au Mobile Search Grows

January 22, 2010 by Alice Allan · 3 Comments 

realestatecomaumobile

Mobile property search seems to be taking off in Australia, especially for market leader realestate.com.au, which said it was seeing “exponential” growth in traffic to its mobile website in December.
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Frogs and Goats at tradingpost.com.au

January 20, 2010 by Alice Allan · 2 Comments 

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When iconic Australian classifieds newspaper The Trading Post became an online only publication in October 2009, some saw it as the end of an era. But tradingpost.com.au hasn’t looked back, and is now promoting its service with an advertising campaign created for the digital age.
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realestate1.com.au Capital Raising

December 14, 2009 by Alice Allan · 1 Comment 

realestate1comaulogo

Australian free-to-list portal realestate1.com.au, which currently covers the state of Victoria, is launching a bid for capital by listing on the Australian Small Scale Offering Board (ASSOB).
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