Marketing Competition at propertynews.com
September 30, 2009 by Emma Sorensen · 1 Comment
Northern Ireland’s propertynews.com is hoping to boost web traffic by launching a new marketing competition for its readers with £27,000 worth of prizes up for grabs.
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immobiliare.it 1 billion Impressions Campaign
September 21, 2009 by Emma Sorensen · 1 Comment
Italian online real estate network Gruppo Immobiliare.it has announced a new advertising campaign that will run until the end of the year, aiming to bring in 1 billion impressions between September and December for immobiliare.it.
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Sporting Greats On realestate.com.au Ad
September 9, 2009 by Emma Sorensen · 4 Comments
The REA Group has secured two of Australia’s top sporting heroes to front a new advertising campaign for its market leading Australian property portal, realestate.com.au.
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Winners And Losers at zillow.com
August 20, 2009 by Emma Sorensen · Leave a Comment
Online US real estate marketplace zillow.com has published a blog post revealing the qualities of the best-performing ads, and lowest performing ads, on its website.
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trulia.com Claims Banner Ad Transformation
August 19, 2009 by Emma Sorensen · 1 Comment
Last year US property search engine trulia.com released a product it calls “Online Billboard w/ live listing widget”, which it claims has revolutionised the “banner ad” as we previously knew it.
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realtybid.com Home Giveaway
June 24, 2009 by Emma Sorensen · Leave a Comment
US online auctions website realtybid.com has teamed up with ValCom in a promotion that will see them giving away a house each month, as well as auctioning homes.
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New: Zillow Advertising Solutions
June 17, 2009 by Alice Allan · Leave a Comment
US real estate marketplace zillow.com has just launched a new section on its website that promotes its advertising options.
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New REA Group Media Resource Centre
May 8, 2009 by Emma Sorensen · Leave a Comment
REA Group Media has launched a new resource centre, reagroupmedia.com.au, that it argues consolidates its presence as a key player in the online media space.
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zillow.com’s First TV Ad
April 29, 2009 by Emma Sorensen · Leave a Comment
zillow.com is featuring in a national US TV advertisement. The thing is, they didn’t ask for it, or even have to have to pay a cent.
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Offering Depth of Product To Estate Agents is Vital
April 6, 2009 by John Hart · Leave a Comment
Many portals wait until they have some form of critical mass before looking to provide estate agents with a substantial range of advertising options for promoting property and their brand.
Depth products can be a significant source of revenue and at the same time service your customer needs and aspirations.
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