UK property portal zoopla.co.uk is reporting record visitors numbers and significant increases in searches and leads since the launch of its TV advertising campaign a few weeks ago.
The portal says it has seen a 23 percent increase in visitors, a 26 percent increase in leads, and 44 percent more brand searches from Google compared to one month ago. zoopla.co.uk does not give totals for these increases.
zoopla.co.uk’s report of increased visitor numbers comes just after The Digital Property Group announced its own set of record visitor numbers for the month of August.
The zoopla.co.uk TV campaign will run until the end of September. Examples of these ads can be viewed below:
Advertising Partner
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nice
Interesting there are no totals for these figures; get very few leads from Zoopla, 26% more of not a lot isn’t going to change my business! That’s what portals ultimately get judged on.