The Digital Property Group’s primelocation.com is the latest to come out with an iPad application, building on its recently launched ad campaign.
The free app displays listings as a “spiral” of images ordered by price from high to low. A video of the app in action can be seen below:
“Following an extensive research and development process, we have produced an app that is not only an innovative functional tool to help those actively searching for a new home, but also a lifestyle enhancer for those simply wishing to browse prime properties in a particular area,” says Chris Boorman, primelocation.com’s head of product development.
“The mobile element of the app and the state of the art viewing technology also respond to the changing way in which people are searching for property.”
Leading UK portal rightmove.co.uk also launched its iPad app just before the device was released in the UK on 28 May.
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