Hitwise: zillow.com in Second Place

zillow.com has edged into second place on the Hitwise list of top US real estate websites with a 3.43 percent market share over realestate.yahoo.com’s 3.40 percent.

The only other change amongst the top 10 was realestate.msn.com switching places with servicemagic.com to take out eighth position. servicemagic.com fell from sixth to eighth position last month.

The top 10 US real estate websites in terms of visits in February, and their previous positions, were:

1. realtor.com (1)
2. zillow.com (3)
3. realestate.yahoo.com (2)
4. rent.com (4)
5. ziprealty.com (5)
6. trulia.com (6)
7. homes.com (7)
8. realestate.msn.com (9)
9. servicemagic.com (8)
10. mynewplace.com (10)

After a big reshuffle in January, every website between 11th and 20th place moved again in February. homeaway.com registered the most significant gain, jumping from 24th to 19th position. redfin.com also managed to move up one place to come in at number 20.

The US Department of Housing and Urban Development’s hud.gov saw the biggest drop in market share in the group, moving from 15th to 18th place. apartments.com and apartmentguide.com were also down one place each:

11. remax.com (12)
12. apartments.com (11)
13. rentals.com (14)
14. apartmentguide.com (13)
15. century21.com (16)
16. forrent.com (17)
17. listingbook.com (18)
18. hud.gov (15)
19. homeaway.com (24)
20. redfin.com (21)

The top five most popular real estate search terms for the month were “realtor.com”, “zillow”, “apartments for rent”, “real estate”, and “zillow.com”.

The fastest moving website for the month was Prudential Georgia Realty’s prudentialgeorgia.com, which climbed 338 places to land at number 517.

28.69 percent of all visits to the online “Business and Finance – Real Estate” industry went to the top 10 websites. 39.56 percent went to the top 20 websites and 69.37 percent went to the top 100 websites.

The average visit duration for visits to the online “Business and Finance – Real Estate” industry was 10 minutes, 5 seconds. This is a minimal decrease from last months average visit duration of 10 minutes, 12 seconds.

1. Hitwise: remax.com Bumps mynewplace.com

   The top six websites on the Hitwise list for March are unchanged from February, however remax.com has managed to bump mynewplace.com out of the top 10. mynewplace.com had held the number 10 spot for two months, but is now in 12th place. Elsewhere in the top 10, servicemagic.com climbed two places to number seven, homes.com was down one place to number eight, and realestate.msn.com was down one place to number nine....

2. zillow.com Moves Up Hitwise List

   For the first time in more than a year, Hitwise has recorded a change amongst the top four US real estate websites. The November rankings have zillow.com up one position to second place, replacing realestate.yahoo.com. November was an interesting month according to Hitwise, with a good deal of movement throughout the top 10. While ziprealty.com held steady at number four, both rent.com and trulia.com moved up one position to take out number five and six respectively. realtor.com still holds the number one spot....

3. Hitwise: Yahoo! Bumps zillow.com

   The latest Hitwise figures show a major reshuffle among the top 20 US real estate websites, with realestate.yahoo.com bumping zillow.com out of its number two spot....

4. Hitwise Top Three Stable

   The Hitwise rankings for January show no change in the top three US real estate websites. realtor.com remains in the lead, followed by realestate.yahoo.com, with zillow.com in third place. rent.com, which was in sixth place in October and fifth for the previous two months, is now number four on the list. This bumps ziprealty.com out of its long-held number four spot....

5. zillow.com Drops, redfin.com Jumps

   zillow.com chief operating officer Spencer Rascoff recently said he hopes to be able to confirm his website’s place at the top of the US market “within short order”. Looking at the latest Hitwise results, it seems Rascoff will have to wait at least another month. After moving to the number two spot in November’s Hitwise rankings, and changing the order of the top four US real estate websites for the first time in over a year, zillow.com is now back to third place on the Hitwise list for December. realestate.yahoo.com has reclaimed its number two position under realtor.com, and ziprealty.com still sits at number four....