In the iPhone frenzy that seems to have overtaken the property portal world, UK property search engine nestoria.co.uk is reporting that their API has been turned into an iPhone App.
Nestoria’s open invite for developers to use the Nestoria API resulted in Iain McLean creating a new application for the iPhone called iProperty.
Nestoria reports on its blog that the reviewers at Know Your Mobile have only praise for iProperty. Users can filter their property search by number of rooms, rent, buy, houses, flats, and price. It also allows you to search by entering a location or, in the ultimate example of mobility, by pinpointing your geolocation via the iPhone’s GPS and searching within a specified radius.
The App is available for mobile property searchers the UK as well as Italy, Spain and Germany where Nestoria’s sister sites are located.
The iProperty iPhone App is available via the iTunes Store, alongside offerings from an ever-increasing number of property portals around the world.
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at last one property portal in ‘real having their ear to the ground the the street ‘ well done team for bring this apps to mobile platform functionality is not bad with the V engine kicking in.
Very comendable to all the team at Nestoria
Amul Raj Desai
International business development Manager
twitter -property1
I have seen the traffic figures for mobile phone app searches/leads, and although Netoria’s API is no doubt very good I suspect it generates a fraction of the business’s overall traffic. I would guess that even the best portals struggle to attract any more than five per cent of their traffic via mobile phones. This is, of course, is all about developing a technology for the future and an investment in tomorrow’s search behaviour (i.e. away from computers and towards tablets or 3G PDA phones, etc) but I suspect this is a long way off yet – only the truly geeky have acces to this sort of technology and your mainstream, Daily Mail reading, ITV watching consumer is far behind. Organisations like Nestoria would be better off spending their VC cash on refining search functionality – few offer a truly brilliant search.
@wellapointed
Ed from Nestoria here. I agree with you, mobile represents but a small percentage of user interest. That’s why we spend no time on it. This app wasn’t built by us, it was built by someone using our API.
We spend all of our time, as you suggest, working on improving search for the countries we operate in – a very difficult and long term process. There are many issues around data quality that we have only limited control over. But we keep trying and learning as we go.
If you’re interested please subscribe our blog(s), or have a peak at our labs: http://www.lokkulabs.com where we post experiments that aren’t quite ready for nestoria yet.
ciao,
Ed
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