trulia.com Gets Social on NY1 TV

US property search engine trulia.com’s Pierre Calzadilla and Trulia Voices agent Luke Constantino recently appeared on TV on NY1. They were talking about how home buyers, home sellers and real estate agents are using social networking sites like Facebook, Linkedin and Twitter to their advantage.

Pierre Calzadilla used some great examples in explaining how social media can work for agents:

“What’s changed is the medium in which the consumers and the agents are connecting. And how consumers are finding information, and how agents are connecting to these consumers.”

“Facebook has become the online cocktail party. Great way to agents and consumers to connect, very light touching, not heavy selling. LinkedIn has become the online chamber of commerce, professional, a little more rules when you connect. Twitter is like riding the bus and hearing someone talk about real estate and can say, hey, I’m an agent and I can help you sell that home.”

Click here to watch the full interview on NY1.

1. New Social Options on apartmentfinder.com

   US apartment portal apartmentfinder.com has updated its website, adding a number of social networking options. ...

2. Enormo Launch Social Media Strategy

   Enormo are “going social”, with a social media strategy that debuted this month....

3. NAR Appoints Social Media Manager

   Companies and organisations are finally coming to terms with the reality that they need to take social media seriously. So seriously in fact that the National Association of Realtors in the US have advertised for and, after a lengthy search, appointed a social media manager - Todd Carpenter. ...

4. Twitter Showdown: trulia.com vs zillow.com

   While it's rapidly gaining in use and popularity, many people still wonder what Twitter is good for. Well, it's good for many things. Take this recent example of a showdown between two US property portals....

5. Diverse Solutions for Social Media

   Social media is all the rage – its almost old news. But the real estate industry is actually getting very serious about it, with IDX and marketing company Diverse Solutions starting the new year by employing a Social Media Manager....