immowelt.de
May 28, 2009 by Alice Allan

immowelt.de is a German subscription based portal established in 1996. It currently employs 170 people and lists property in Germany and a number of other European countries.
Ownership | Market Position | Key Measurements | Market Coverage | Advertising Model | Financials | Site Sections | Technology | Key Management | History | Recent Press | Information Sources
immowelt.de is owned by Immowelt AG, a company founded by entrepreneurs Carsten Schlabritz and Jürgen Roth in 1991.
immowelt.de is in competition with a number of other German subscription based portals such as market leader immobilienscout24.de. It battles immonet.de for second place in the German market and also competes with immopool.de.
Key Measurements
(September 2009)
- 1.7 million unique visitors per month (Nielsen NetRatings August 2009)
- 960,000 listings (September 2009)
Germany, Austria, Switzerland, Italy, Spain, and France.
immowelt.de is a subscription based website offering a range of packages to agents and private sellers.
Undisclosed.
Site Sections

The key sections of the website are:
- Real estate search
- Real estate offer
- Real estate wanted
- Real estate information
To be completed.
The key management are:
- Carsten Schlabritz, chief executive officer, Immowelt AG
- Jürgen Roth, chief technology officer, Immowelt AG
- Ulrich Gros, chief financial officer, Immowelt AG
Immowelt AG was founded in 1991 by German entrepreneurs Carsten Schlabritz and Jürgen Roth as Data Concept GmbH. immowelt.de was launched in 1996.
In 2005, Immowelt AG founded holiday property portal fewoanzeigen.de. In 2007, the company took over bauen.de, an information portal covering house construction and renovation.
Press releases are available from immowelt.de.
Site Review
immobilienportale.com
- bieterverfahren24.de
bieterverfahren24.de is a German real estate portal which allows for online bidding. ...
- immonet.de
immonet.de is a subscription based German property portal. It covers residential and commercial property for sale and rent across Germany and 50 countries worldwide. ...
- myimmoworld.de
myimmoworld.de was established in 2007. The website currently employs five staff and covers properties for sale and rent across Germany and worldwide. ...
- immopool.de
immopool.de is a German subscription based website that lists a wide range of property types worldwide. ...
- athome.de
athome.de is a member of REA Group, which operates 22 real estate websites in 10 countries around the world. ...





[...] its average total is 1.4 million, while immowelt.de’s unique visitor total was put at 1.7 million in [...]