domain.com.au Revamps Home Alerts

Hot on the heels of introducing sold prices and upgrading their search functionality, Australia’s number 2 player, domain.com.au, has announced yet more improvements to its website features – this time to its emailed Home Alerts.

An email to domain.com.au Home Alert subscribers confirmed what many had already noticed: the company has improved Home Alerts to make listings and information easier to view. Users are able to sign up for as many free home alert emails as they wish.

New Domain Home Alerts now include:

• Improved design and layout for easier viewing
• Links to other properties matching your criteria
• Links to recently Sold properties in your suburb of interest
• Links to suburb profiles outlining pricing trends and demographics
• Excerpts from the domain.com.au blog where you can have your say
• News to keep you up to date on the latest in property

It appears that domain.com.au is really attempting to forge ahead and perhaps put up a challenge to the dominant market leader, realestate.com.au.

1. domain.com.au Launches Feature Home Alerts

   domain.com.au in Australia has announced the launch of Feature Home Alerts - an email that focuses entirely on one property that either matches or is based on the criteria a consumer has indicated. It also contains significantly more information on the individual property than within a standard Home Alert. This product appears to be similar to the realestate.com.au eBrochure that has been around for 4 years. Read on for more ... ...

2. domain.com.au Guides First Time Buyers

   domain.com.au, Australia’s number two property portal, is targeting first home buyers with the release of a new how-to guide sponsored by Aussie Home Loans. An email to registered home hunters outlines the first home buyers guide, which gives advice on topics such as deposits, loan types, making offers and questions to ask about a property. The guide also contains tools and calculators including a “jargon buster” and “one minute mortgage explorer”....

3. realestate.com.au Updates Website and Search

   Australian market leader realestate.com.au has upgraded and says more changes are planned for the next twelve months. ...

4. More Changes at domain.com.au

   domain.com.au has made yet more changes to its website designed to appeal to agents, as Australia's number one and two ranked property portals, realestate.com.au and domain.com.au, race to try to outdo each other in terms of site improvements....

5. domain.com.au Shows Sale Results

   Australia's number two ranked property portal, the Fairfax owned domain.com.au, has launched a new "sold" section on its website. ...