Comments on: REA Group Shuts UK Print Mags

By: REA Group Sells Stake in Propertyfinder.ae in Dubai | Property Portal Watch

REA Group Sells Stake in Propertyfinder.ae in Dubai | Property Portal Watch — Tue, 25 Aug 2009 06:21:01 +0000

[...] and entered a marketing agreement with realestate.co.nz. This year, the REA Group closed its UK print operations in April and is finalising the sale of Propertyfinder in the UK to [...]

By: Mark Shawcross

Mark Shawcross — Mon, 27 Apr 2009 15:26:29 +0000

In reponse to ‘DAVID’s comment they are a sinking ship.25 more redundancies this month.
They do provide good quality leads for sure but until my customers ask for them like they do RM then they will soon be sunk.
TV i’m afraid is the only way to educate 75% of the population, i do agree with you that online advertising is a must but in conjunction with TV ads.
RM leads out number theirs 6/1

By: David

David — Mon, 27 Apr 2009 07:58:22 +0000

It’s a shame they were classy magazines with good property content. And I was happy to advertise in them albeit I am now more focused on my online presence.

In resonse to Mark’s comment, I don’t think they’re a sinking ship at all. I am very pleased with Property Finder. They are delivering us some good quality leads and service. Plus I am extremely glad they don’t advertise on TV. It’s certainly not where more people spend their time anymore, it’s online. TV is a waste of money, they’d be hypocrites not to focus their advertising online when all portals keep telling us to do the same.

By: snoop

snoop — Sun, 26 Apr 2009 21:18:09 +0000

Writing off 6m pounds after only a year?
It must have been a dog when they bought it.

By: Mark Shawcross

Mark Shawcross — Fri, 24 Apr 2009 10:35:13 +0000

only a matter of time before the Propertyfinder.com portal goes bang.
Our rep said yesterday that it was the worst place to work at the moment and the majority of staff are looking elsewhere.
Personally i think it’s a shame as it’s one of the few portals that we like using, however i must concede that they’ll never ever compete with RM,
We just don’t have any vendors asking for it, ever.
The site itself is good but without a TV campaign they’re a sinking ship.