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trulia.com Counts 2008 Successes

January 8, 2009 by Emma Sorensen 



As the new year arrives, so do the company press releases summarising 2008’s successes. US property search engine trulia.com has just announced it has set major new benchmarks for company growth in 2008.

Since launching three years ago, trulia.com claims it has grown to be one of the Top 5 Real Estate sites on the web according to October’s ComScore numbers.

In 2008 it clocked in excess of 42 million unique visitors, a 140% increase on 2007, and received 430 million total page views, according to internal Ominiture data. trulia.com’s community had a record 420,000 contributions, an increase of 420%, which they claim makes it the largest and most active real estate community on the web. trulia.com say that on average, questions are answered within 20 minutes and each question generates more than 4 responses from real estate professionals and consumers.

“One of the biggest successes of the past year is the way the industry has embraced Trulia and its products and services. There are now more than 335,000 registered real estate professionals on Trulia.com,” the company said in its statement.

2008 also saw the property search engine introduce multiple new features including trulia mobile, several widgets, a publishing platform, blogs, and a newsfeed.

It was also a year of celebration with the company adding several awards to its trophy cabinet including the coveted #1 Real Estate Lead Generator gong from Threewide.

But where will all this take them in 2009?

Despite the gloomy economic outlook, CEO and co-founder Pete Flint seems confident of further success, saying:

“Looking back at 2008, we are really proud of the service we have built. We secured an additional 15 million in funding, worked with more than 100 new advertisers including Home Depot and State Farm, built the #1 downloaded real estate application for the iPhone, grew our registered base to more than 300,000 agents and were used by more than 42 million unique individuals. With the economy still facing wild swings and consumer confidence shaky, consumers thirst for information and knowledge will continue to grow. Cutting edge agents that have embraced Web 2.0 tools and techniques will continue to connect with users online and find consumers that are engaged and ready to purchase.”

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