The much anticipated launch of propertylive.co.uk last year came and went with very little noticeable impact on the UK market.
This might be about to change, as the new portal has revealed grand expansion plans.
Global Edge reported this week that propertylive.co.uk is to accept overseas listings.
In keeping with the NFOPP’s vision for an industry accredited free-to-list portal, only agents that belong to NFOPP or an international body they recognise will be allowed to list property. This includes the NAR from the US, or the CEI in Europe.
propertylive.co.uk will initially gain overseas properties by taking a feed from the ICREA’s worldproperties.com.
They are also engaged in a huge £400,000 development and marketing campaign, which begins this month. Marketing packs are being sent to over 10,000 UK agents with the aim of getting agents to promote the portal to consumers.
The NFOPP’s CEO Peter Bolton-King has also reiterated the promise the propertylive.co.uk will remain free-to-list for all member agents.